Just when you thought the world could not get any more volatile or complex, Digital starts rapidly reshaping business models and driving industry convergence. As product and service lifecycles are shrinking from years to months to weeks, the new model of product and service adoption is more of a shark fin than a bell curve, characterized by sudden, even violent success, a short but brilliant period of dominance followed by dramatic decline.
Digital is also opening the floodgates on contestable market ones with low barriers to entry and exit so that both upstarts and traditional players can come from nowhere and quickly gain dominance.So how can companies create and sustain a competitive advantage? To grab opportunities in the face of today’s rapid, complex and volatile landscape, companies need to become much more agile, adaptive and aligned. Creating new models for competitiveness. It’s is the only way to survive in the age of digital.
“Competing to win in today’s complex business environment requires extreme agility, adaptability and alignment within an organization.”
Agility
Create a flexible operating model and keep costs down by:
De-cluttering your operating model and setting company principals that encourage productivity and innovation.
Lowering fixed costs by eliminating waste and then reinvesting savings into growth areas.
Adaptability
Adapt to a more fluid playing field both inside and outside the organization.
Competitors are now partners.
Lowering fixed costs by eliminating waste and then reinvesting savings into growth areas.
Other industries become critical links.
Alignment
Simultaneously meet the expectations of
Customers
Shareholders
Society at large
Get Virtual Services springs you forward with integrated online marketing measurements.
- Understanding Geographic Interests
Targeting Core Demographics
Focus On Industry Activity & Interests
Understanding User Activity
Analyse Cross Media & Device Activity
User Time & Day Segmentation